5 ways pitch.Me can help you make meaningful connections
Let’s say that you’re a “provider,” someone with an innovative product or service that you would like to discuss or sell. You want to make contact with a “decider,” a business owner or executive whose time is valuable and who is inundated daily with cold calls and emails. What is the best way through the maze to a productive conversation?
We’re so glad you asked. We’ve put together the top five do’s and don’ts that pitch.Me users have shared with us!
Don’t Facebook stalk them.
Sure, if you’re extremely careful, you can cruise Facebook and learn all sorts of information. But nothing’s worse than accidentally liking a photo of someone who has no idea who you are. Actually, that’s not true. This is worse: You manage to get a meeting and then accidentally let something slip that you should have no idea about. “It’s great to meet you, Mr. Smith. I hope you, your wife and three kids enjoyed Cabo.”
Don’t send them a generic note via LinkedIn.
Everyone on LinkedIn has received the dreaded generic note. Yes, “send now” is highlighted in a pretty blue color. It’s easier to just click on that than to put two sentences together. But don’t fall for it. Yes, it does say, “I want to connect with you.” It also says, “I’m not willing to try very hard.”
Don’t reach out to them via Twitter.
Twitter is a great social media platform but often times a difficult place to generate new business. If you reach out to deciders there, they are likely to scroll through your history. There may be a few things you’ve said during the fourth quarter of a football game that you’re not too proud of. Or worse, it might be obvious you don’t post often and use the platform simply to prospect.
Don’t cold call them.
You’re wasting someone’s time when you call and try to set up a meeting cold. Their gatekeeper is going to ask questions and put up roadblocks. If you do somehow manage to get through, the decider is not going to welcome the call with open arms. The feedback we’ve heard from decision makers is that sales professionals who use cold-calling for outreach rarely turn into business. Often, they turn into a nuisance.
Don’t show up at their business unannounced.
This happens more than you think. It should happen less than you think. If you do randomly show up at least bring doughnuts. 🙂
So, now you know what not to do. What should you do? Read on.
Do log on to pitch.Me and create a profile.
It takes almost no time to do and it will open you up to a whole new world of like-minded people, both providers and deciders, who are dedicated to making connections while also changing the world through benefits to charitable organizations.
Try Respectful Commerce
The pitch.Me platform is the best place to turn cold calls into warm introductions. Deciders who have pitch.Me profiles are open to being approached based on the very fact that they use pitch.Me. Requesting an introduction via pitch.Me is a much more friendly and respectful way to connect with someone than the alternatives. We like to call this “Respectful Commerce.”
It doesn’t take much. The majority of pitch.Me deciders will gladly give you 15 minutes of their time for a donation of $10 to $20 to their favorite charity. That’s a small price to pay for 15 minutes of undivided attention from someone you really want to talk to. And besides, the money goes to charity. Both parties can feel like they did some good.
Offer value to the conversation.
Just because you are being respectful and charitable doesn’t mean you should be unprepared. Have a plan what key points you want to make and make sure to hit the highlights.
If someone accepts your offer to connect, you won’t be dealing with a hostile audience. Deciders are willing to have conversations because they want to speak with you and hear what you have to say. Be prepared, but don’t prepare a speech. Just be ready to have a productive conversation and make a solid connection. You never know. They just might be interested in what you’re selling.